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SportsHero (ASX: SHO) — Company Overview, News & Financial Data

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Company profile

SportsHero

SportsHero is an Australian digital media and technology company that develops and operates mobile gaming, esports, and sports engagement platforms. It provides white-label digital gaming solutions, sports prediction platforms, and financial intelligence tools. Operating primarily across Australia and Southeast Asia, including Indonesia, the company partners with major sports leagues, telecommunications providers, and media organizations to engage fans through interactive prediction games, social competitions, digital content, and real-time financial market analytics. Through its gamification technology, the company enables partners to monetize fan bases via sponsorships, advertising, and subscription-based digital services across multiple international markets.

Snapshot

Public AUOwnership
2014Year founded
11–50Employees
Mount Kuring-Gai, AustraliaHead office
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Global footprint

Operations

Products and/or services of SportsHero

  • Sports Prediction and Gamification Platforms: Development and deployment of mobile-first prediction games and fan engagement applications that allow sports enthusiasts to compete in match outcome predictions, fantasy leagues, and social competitions tied to live sporting events across international markets.
  • White-Label Esports and Digital Gaming Solutions: Provision of customizable white-label esports platforms and digital gaming environments for media partners, telecommunications operators, and sporting associations to monetize audience engagement through branded competitions, leaderboards, and interactive gaming experiences.
  • Financial Intelligence and Market Data Platforms: AI-driven financial data and news aggregation tools, including interactive data visualization platforms, which deliver real-time stock market insights, financial news, economic indicators, and interactive charting features to retail investors and financial market participants.
  • Digital Advertising and Sponsorship Services: Monetization solutions integrated across digital gaming and content platforms, enabling brand sponsors, advertisers, and corporate partners to deliver targeted in-app promotions, video advertisements, and sponsored challenges to active user bases.
  • Content Distribution and Media Partnerships: Distribution of localized sports content, live data feeds, video clips, and editorial coverage in collaboration with regional telecommunications carriers, sports leagues, and digital publishers to enhance user retention and increase platform engagement.
  • Direct-to-Consumer Subscription Services: Premium digital subscription offerings providing users with access to advanced analytical tools, ad-free gaming interfaces, exclusive predictor insights, and expanded financial market analysis across mobile applications and desktop web platforms.

SportsHero executive team

  • Mr. Thomas Napong Lapping TonavanikCEO & Director
  • Ms. Adele SimCOO & Director
  • Mr. Crispin TristramChief Commercial Officer
  • Mr. Ross PearsonCompany Secretary