Sportshero logs 9,322 sign-ups in indonesia
Key points
- SportsHero recorded 9,322 new user registrations during a five-day test of its platform in Indonesia.
- More than 600 purchases were attempted at an average value of about US$6.69 during the trial.
- The company aims to use the data to integrate direct carrier billing and expand its digital catalogue with regional telecom partners.
SportsHero (ASX:SHO) recorded 9,322 new registrations during a five-day soft launch of its gaming platform in Indonesia.
The trial ran across early November and generated 80,220 sessions without any technical interruptions.
"We’re now bringing our other content supply partners on board, adding thousands of items to HeroPlay in the coming weeks, and are looking forward to what comes next," said SportsHero CEO Tom Lapping.
The company noted that 3,728 users redeemed in-game rewards, while insufficient funds caused several abandoned purchase attempts.
Following the announcement, the SportsHero share price was up at $0.040.
The Australian-listed business builds digital sports gamification and fan engagement platforms across Southeast Asia.
Management focuses on connecting global game publishers with regional telecommunications leaders to capture broader mobile traffic.
