Celsius (NASDAQ: CELH) — Company Overview, News & Financial Data
Celsius develops functional drinks targeted at fitness enthusiasts, aiming to support active lifestyles and wellness goals.
Celsius
Celsius is a global functional energy drink and beverage company that develops, markets, and distributes fitness-focused beverages. Headquartered in Boca Raton, Florida, the company produces its flagship line of Celsius energy drinks formulated with green tea, guarana, and essential vitamins designed to accelerate metabolism and boost energy. Celsius offers multiple product lines, including carbonated and non-carbonated ready-to-drink beverages, powder stick packets, and specialized fitness drink varieties. Its products are distributed across North America, Europe, Asia-Pacific, and other international markets through direct-to-store delivery networks, retail channels, e-commerce platforms, and fitness centers.
Snapshot
Operations
Products and/or services of Celsius
- Functional Energy Drinks: Carbonated ready-to-drink energy beverages containing green tea extracts, guarana, ginger root, and essential vitamins. Formulated without sugar or artificial preservatives, these main revenue drivers are distributed through retail, direct-to-store delivery, and e-commerce channels.
- Non-Carbonated Ready-to-Drink Beverages: Still functional beverage products formulated for active lifestyles, offering green tea and ginger extracts alongside vitamins B and C. These non-sparkling options target consumers seeking energy without carbonation and are distributed globally across grocery and convenience stores.
- On-the-Go Powder Stick Packets: Portable powder mix sticks that consumers add to water for functional energy supplementation. These compact products feature the core vitamin and herbal blend, catering to travel, fitness, and office consumption while driving higher-margin direct-to-consumer and retail sales.
- Fitness and Performance Beverages: High-performance workout beverage lines formulated with added amino acids, electrolytes, and higher caffeine content. Designed for pre-workout and intense athletic training, these specialized options are sold through specialty supplement stores, gyms, and sports retail networks.
- International Brand Portfolio Products: Regional beverage formulations and localized product lines tailored for international markets, including Scandinavian and European distribution channels. These products feature region-specific flavors and packaging compliance to expand distribution footprint outside North America.
- Direct-to-Consumer and Online Retail: Digital commerce operations and subscription services supplying product lines directly to retail customers and online marketplaces. This distribution arm complements traditional physical retail networks, expanding brand reach and enhancing sales velocity across direct channels globally.
Celsius executive team
- Mr. John Fieldly CPACEO & Chairman
- Mr. Jarrod Langhans CPAChief Financial Officer
- Mr. Richard Stephen MattessichChief Legal Officer, Chief Compliance Officer & Corporate Secretary
- Mr. Tony GuilfoyleChief Commercial Officer
- Mr. Paul StoreyChief Supply Chain Officer
- Mr. Eric HansonPresident & COO
- Paul WisemanSenior Vice President of Communications & Investor Relations
- Mr. Rishi DaingChief Marketing Officer
- Ms. Danielle BabichSenior Vice President of Human Resources
- Mr. Toby DavidChief of Staff