X hints crypto product push amid market slump

X may be preparing a new crypto-focused product as head of product Nikita Bier hinted at launching something to address crypto’s weak performance.

Bier said:

“Crypto has had a rough year and suggested the platform should “launch something to fix it,”

Sparking discussion around potential integrations.

The platform has already introduced Smart Cashtags, a feature that could allow users to trade stocks and crypto directly from their timelines.

User responses to Bier’s post included proposals for native Bitcoin support and stablecoin payments for creators, reflecting demand for deeper crypto functionality.

X has also hired Benji Taylor, a former Aave and Coinbase Base executive, as design lead, signalling growing blockchain expertise within the company.

The developments come alongside ongoing work on X Money, fuelling speculation that financial and crypto features could be integrated into a broader payments ecosystem.

While no official product has been confirmed, the combination of new hires and feature rollouts suggests X is advancing its crypto strategy across multiple fronts.