Baby Bunting reports $556M total sales in FY26
- Baby Bunting delivered a 33.9% increase in pro forma net profit after tax to $16.1 million.
- The company recorded a 100-basis-point gross margin expansion to 41.2%, which lifted the stock higher.
- The business stated that its Store of the Future programme and private label growth will drive future returns.
Baby Bunting (ASX:BBN) recorded a 33.9% increase in pro forma net profit to $16.1 million for fiscal 2026, up from $12.1 million a year earlier.
The outcome reflected a 6.5% year-on-year rise in total sales to $556 million despite a challenging consumer environment.
Statutory NPAT reached $11.2 million, up 17.5% year-over-year to $9.5 million in FY25. Online sales grew 16.7% and now represent 25.3% of total sales.
“Rising interest rates and elevated fuel prices weighed on consumer spending through the second half, impacting some higher-priced prams and car safety categories,” said Baby Bunting CEO Mark Teperson.
The retailer completed 12 refurbishments during the period, producing an 18% sales uplift while maintaining a three-year payback.
Following the announcement, the Baby Bunting share price was up at $1.20, as management projected continued sales momentum.
The company projects pro forma NPAT of $19 million to $21 million in FY27, supported by estimated total sales of $585 million to $600 million.
The business pursues a strategy of expanding exclusive private label products, which now comprise over half of sales.
The organisation also developed BabyBuntingMedia, which contributed $5.8 million in revenue to diversify its retail network income streams.
