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About Vera Bradley

Vera Bradley (NASDAQ:VRA) is a lifestyle brand that is well-known for its vibrant and stylish luggage, handbags, accessories, and gifts. With a keen focus on designing high-quality, functional products that inspire and facilitate the joy of everyday moments, Vera Bradley aims to add a colorful touch to the lives of its customers. The company is deeply committed to innovation and sustainability, incorporating eco-friendly practices into its operations and product lines. Through its projects, Vera Bradley seeks to expand its market reach, enhance its digital presence, and continuously evolve its product offerings to meet and exceed customer expectations. With a mission to brighten up every aspect of its customers' journeys, both physical and digital, Vera Bradley remains dedicated to creating a more colorful, connected, and comforting world.

What is VRA known for?

Snapshot

Public US
Ownership
1982
Year founded
2180
Employees
Fort Wayne, United States
Head office
1 of 4
US Rank
Unknown
Sector
N/A
Sector rank
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Operations

All Locations
Fort Wayne, US

Products and/or services of Vera Bradley

  • Quilted cotton luggage, handbags, and accessories, known for their colorful patterns.
  • RFID technology in wallets and bags for security.
  • Sustainable Cotton Collection aimed at eco-friendly options.
  • Performance Twill Collection offering water-repellent materials.
  • Home Collection including bedding and throw blankets.
  • Collaborations with Disney for exclusive pattern lines.

Vera Bradley executive team

  • Mr. Mark C. DelyChief Administrative & Legal Officer and Corporate Secretary
  • Alissa HinesVP of GMM Merchandising
  • Mr. Ian Martin BickleyInterim CEO & Executive Chairman of the Board
  • Ms. Barbara Bradley BaekgaardCo-Founder & Director Emeritus
  • Mr. Martin LaydingChief Financial Officer
  • Ms. Pamela SoursSenior Vice President of Operations

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