Skip to main content

Southern Cross Media (ASX: SXL) — Company Overview, News & Financial Data

Southern Cross Media  logo
SXL Southern Cross Media
Southern Cross Media  primary media
Company profile

Southern Cross Media

Southern Cross Media is a commercial audio and media enterprise operating terrestrial radio, digital audio platforms, and regional broadcasting operations across Australia. The company operates nationwide commercial radio networks under the Hit Network and Triple M Network brands, serving metro and regional audio markets through FM, AM, and DAB+ frequencies. Its digital audio ecosystem is centered on the LiSTNR platform, which streams live radio, original podcasts, curated music channels, and sports coverage to registered users. Additionally, the business manages regional radio affiliations, television broadcasting operations, and commercial audio sales representation for global digital streaming platforms.

Snapshot

Public AUOwnership
2005Year founded
1,001–5,000Employees
Sydney, AustraliaHead office
Loading Map...
Global footprint

Operations

All Locations
Australia
Sydney, AU

Products and/or services of Southern Cross Media

  • Terrestrial Radio Broadcasting: Commercial FM, AM, and DAB+ audio broadcasting services across metropolitan and regional Australian markets, delivering music, news, talk, and sports programming through established national radio network brands to millions of listeners.
  • Digital Audio Streaming Services: Direct-to-consumer digital audio streaming services operating via proprietary mobile and web applications, offering registered users access to live radio streams, podcasts, curated music channels, and addressable digital audio advertising inventory.
  • Podcast Production and Distribution: Creation, hosting, and commercial distribution of original local and international podcasts, encompassing news, entertainment, true crime, and sports content accessible across connected devices and digital audio distribution channels.
  • Regional Television Broadcasting: Commercial free-to-air television broadcast services delivered to regional Australian markets through strategic affiliation agreements with metropolitan television networks, generating local and national advertising revenues across regional viewing territories.
  • Audio Sales Representation: Commercial advertising sales representation and ad monetization services provided for third-party affiliate radio networks and global digital audio streaming platforms, expanding corporate advertising reach across linear and digital audio formats.
  • Sports Audio Broadcasting: Audio commentary and live coverage of major national sports competitions, event broadcasting, and sports entertainment delivered through terrestrial radio broadcasting frequencies and digital audio streaming channels to national audiences.

Southern Cross Media executive team

  • Mr. Toby PotterChief Financial Officer
  • Mr. John Kelly ACA, BEcManaging Director of Audio - Southern Cross Group
  • Mr. Seb RennieChief Commercial Officer
  • Mr. Jeffrey Peter HowardCEO, MD & Director
  • Mr. Stephen HaddadChief Operating Officer
  • Ms. Sarah TinsleyChief Legal Officer & Company Secretary
  • Ms. Rebecca AcklandChief People & Culture Officer