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Pinterest (NYSE: PINS) — Company Overview, News & Financial Data

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Company profile

Pinterest

About

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Pinterest is a visual search and discovery platform that enables users to find, save, and organize ideas across interests such as home decor, fashion, recipes, beauty, and DIY projects. Users browse digital content, known as Pins, and save them to customizable boards. The platform connects consumers with creators, publishers, and merchants by providing personalized recommendations based on user engagement and visual technology. Pinterest generates revenue primarily through visual digital advertising solutions, offering promoted pins, shopping ads, and performance marketing tools that allow brands and retailers to reach intent-driven audiences globally.

Snapshot

Public USOwnership
2009Year founded
5,001–10,000Employees
San Francisco, United StatesHead office
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Global footprint

Operations

All Locations
San Francisco, US
Chicago, US
Dublin, IE
London, GB
Tokyo, JP
Sydney, AU
São Paulo, BR

Products and/or services of Pinterest

  • Promoted Pins & Visual Advertising: Targeted native image and video ad units delivered across home feeds, search results, and related content grids. Advertisers purchase placements using auction-based models to build brand awareness and capture consumer purchase intent.
  • Shopping & E-Commerce Ads: Shoppable product pins, catalog integration pipelines, and merchant checkout links that convert visual discovery into direct online transactions. Retailers upload inventory feeds to dynamically display pricing, availability, and product details.
  • Performance Marketing & Automation: AI-powered campaign optimization systems, conversion tracking tools, and automated bidding algorithms. These solutions allow digital marketers to maximize return on ad spend through retargeting, dynamic creative delivery, and conversion modeling.
  • Visual Search & Recommendation Systems: Algorithmic discovery tools including visual object recognition, computer vision search, and personalized recommendation feeds. Users explore visually similar items and curations based on explicit pin collections and implicit browsing behavior.
  • Creator & Content Partner Solutions: Publishing tools, analytics dashboards, and monetization options for digital content creators, media publishers, and merchants. Partners publish original video stories, curated collections, and shoppable ideas to build audience engagement.
  • Business Analytics & Audience Insights: Measurement dashboards, audience demographic reporting, and attribution models for corporate accounts. Marketers track impression volume, click-through rates, save metrics, and down-funnel sales conversions generated across platform campaigns.

Pinterest executive team

  • Mr. Benjamin SilbermannCo-Founder & Non-Executive Chairman
  • Mr. William J. ReadyCEO & Director
  • Ms. Julia Brau DonnellyChief Financial Officer
  • Mr. Matthew MadrigalChief Technology Officer
  • Ms. Wanjiku Juanita Walcott J.D.Chief Legal & Business Affairs Officer and Company Secretary
  • Mr. Malik DucardChief Content Officer
  • Ms. Andrea L. AcostaChief Accounting Officer
  • Mr. Andrew SombergVP of Investor Relations & Treasury
  • Ms. Andrea Feddersen MallardChief Marketing & Communications Officer
  • Ms. Doniel N. SuttonChief People Officer