Count Limited (ASX: CUP) — Company Overview, News & Financial Data
Count Limited is a provider of integrated accounting, wealth management, and business advisory services based in Australia.
Count Limited
Count Limited is a provider of integrated accounting, wealth management, and business advisory services based in Australia. The company operates an extensive network of partner accounting firms and financial advisers, delivering corporate taxation, audit, assurance, self-managed superannuation fund administration, actuarial, and lending services. Count Limited supports small and medium-sized enterprises as well as individual clients across multiple states by offering technical practice support, financial licensing, practice management software, and equity partnership models. Through its Australian Financial Services License network, the entity facilitates wealth advice, investment management, and credit assistance to clients nationwide.
Snapshot
Operations
Products and/or services of Count Limited
- Wealth Advice: Provision of integrated financial planning, investment advice, retirement planning, and wealth management services to individuals and high-net-worth clients across Australia through a network of authorised financial representatives and member firms.
- Accounting and Taxation: Comprehensive corporate and personal accounting services, business advisory, tax compliance, and structure optimization, helping client firms and individual taxpayers meet regulatory obligations and improve operational efficiency across Australian jurisdictions.
- Audit and Assurance: Independent external audit, risk assessment, corporate governance support, and statutory compliance reviews delivered to mid-market enterprises, non-profit entities, and self-managed superannuation funds to ensure reporting integrity and financial transparency.
- Self-Managed Super Fund Services: Specialized administrative, compliance, tax strategy, and advisory support tailored for self-managed superannuation funds, assisting trustees with portfolio structuring, regulatory filings, and long-term retirement strategy execution.
- Finance and Lending: Commercial and personal lending intermediation, mortgage brokering, asset finance solutions, and capital structuring assistance connecting business clients and individual borrowers with major banking and institutional credit providers.
- Digital and IT Systems: Business technology consulting, IT infrastructure integration, digital system deployment, and specialized software training services designed to assist accounting practices and corporate clients in modernizing workflow operations.
Count Limited executive team
- Mr. Hugh HumphreyCEO, MD & Director
- Mr. Keith LeungChief Financial Officer
- Ms. Raelene HinchliffeGroup Head of People & Culture
- Mr. Andrew KennedyGroup Head of Advice
- Ms. Lisa ChambersGroup Chief Risk Officer
- Ms. Sarah LittleGroup Head of Integration
- Doug McBirnieGroup Head of Services
- Mr. Douglas RichardsonCompany Secretary