Willamette Valley Vineyards posts Q2 loss of $1.39 million

• Willamette Valley Vineyards (NASDAQ:WVVI) reported a Q2 2026 net loss of $1.39 million as sales declined 1.6% to $10.0 million.
• Loss per common share after preferred dividends widened to $0.40 from $0.09 a year earlier, while SG&A expenses increased 22.5% to $7.1 million.
• The company said higher distributor sales partly offset lower direct sales, while increased credit loss expenses affected quarterly results.

Willamette Valley Vineyards (NASDAQ:WVVI) reported a second-quarter 2026 net loss of $1.39 million, compared with net income of $92,795 in the prior-year period, as net sales declined to $10 million.

The company’s quarterly revenue decreased 1.6% from $10.2 million in Q2 2025, with lower direct sales, particularly at outpost locations, partially offset by increased distributor sales.

Gross profit declined 7.1% to $5.8 million, while selling, general and administrative expenses increased 22.5% to $7.1 million, primarily due to a higher allowance for credit losses related to the bankruptcy filing of Republic National Distributing Company.

For the first six months of 2026, Willamette Valley Vineyards reported net sales of $18.3 million, compared with $17.7 million in the same period last year, while net loss widened to $2.0 million from $0.6 million.

Willamette Valley Vineyards operates in the wine industry through direct-to-consumer sales, winery locations, and distributor channels, with recent results reflecting changes across those sales categories.

The company reported a six-month loss per share after preferred dividends of $0.64, compared with $0.36 in the first half of 2025, as it managed higher expenses and distributor-related credit impacts.