Sportradar sells Atrium Sports for $170 million
- Sportradar signed a definitive agreement to sell Atrium Sports to Teamworks Innovations for $170 million in cash.
- Following the divestment announcement, the company's share price traded lower at $11.45.
- The company expects the transaction to streamline its core operations around betting, gaming, and media priorities.
Sportradar (NASDAQ:SRAD) signed a definitive agreement to sell Atrium Sports to Teamworks Innovations for $170 million in cash.
The divestment targets the coaching and scouting division originally operated under the Synergy Sports business unit.
Sportradar will retain key technology assets, including automated video production cameras, graphics, and computer vision capabilities.
The company stated that the divestment streamlines its overall corporate focus around core betting and gaming priorities.
Following the announcement, Sportradar's share price was down at $11.45.
The transaction is expected to close in the fourth quarter of 2026, subject to customary closing conditions.
The retained competition management products will remain fully integrated into the existing core commercial offerings.
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