Bloomberg

Mimi's Frozen Yogurt Founder on Pricing, Flavors

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Amber Linz, Founder and CEO of Mimi's, discusses the strong demand for frozen yogurt, particularly near university locations where younger consumers are fueling long lines. Industry data cited from Bloomberg and Crunch indicates a 26% growth in the frozen yogurt market overall. She speaks with Romaine Bostick on "The Close."

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