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Grand Theft Auto VI's $79.99 launch price marks a new high for mainstream video games and signals a potential shift in industry pricing power. This segment examines how Rockstar's strategy could reshape revenue models and consumer expectations. Joost van Dreunen, NYU Stern Adjunct Assistant Professor and author of One Up: Creativity, Competition, and the Global Business of Video Games, joined Paul Allen on Insight with Haslinda Amin to discuss the implications.

Apple Inc. shares fell after it raised prices of all Macs, iPads, home devices and the Vision Pro to offset cost hikes caused by a shortage of memory chips and storage. The price increases are in effect globally and are largely unprecedented, with no equivalent in the company's modern history of sweeping hikes across much of its product line. Bloomberg's Neil Campling reports.

Micron's earnings numbers came at a delicate moment for the AI industry. Shares of chipmakers and other technology companies had been hammered in recent days on fears that a spending boom was faltering. Questions remain on whether the tech sector can mitigate the boom-and-bust cycles that have characterized the industry.

Myron Xie, AI supply chain research lead at SemiAnalysis, explains who, within Asia's hardware suppliers, are standing out as the winners in the market's surge in AI demand. He speaks with Shery Ahn on Bloomberg Tech: Asia.

Bloomberg Intelligence's Anurag Rana and Javelin Wealth Management's Polka Mishra discuss what's driving the tech selloff in Asia.

Bloomberg Intelligence says Apple has to hike prices for its iPhones after raising prices for its Macs, iPads and home devices. Those hikes went into effect globally on Thursday. Bloomberg Intelligence Senior Technology Analyst Anurag Rana spoke with Bloomberg's Yvonne Man and Avril Hong on "Bloomberg: The China Show."

John Hoffman, the CEO of GSMA, says China is well positioned to shape the next era of communications, particularly in the field of agentic AI. He speaks on the sidelines of Mobile World Congress in Shanghai.

Kathy Zeng, Chairwoman of Apple supplier Lingyi iTech, says the company has secured major clients in both the US and China as it expands into the humanoid robotics sector. She speaks with Bloomberg's Minmin Low on "Bloomberg: The China Show".

Oil prices turned higher after a ship was hit by an unknown projectile in the Strait of Hormuz, sustaining damage to the bridge. Bloomberg's Mica Soellner has the context.

Zynga founder Mark Pincus said that the consumer side of AI is being underweighted in comparison to the engineering and coding aspects of the technology and that capping the consumer influence is not in line with the the way the internet has developed. Pincus said that while most of AI is still a 'single player experience,' it is going to massively change our labor market and economy as it further develops.

HB Fuller CEO Celeste Mastin discusses the business of adhesives as they agree to acquire UK-listed AMS. She speaks with Romaine Bostick and Katie Greifeld on "The Close."

Amy Sullivan, CEO of Bed Bath & Beyond, said that consumers are feeling 'a lot of pressure' but that company's outlook is that if they can do business at a low point there is a high upside to come. Sullivan also talked about Bed Bath & Beyond's efforts to engage with consumers, including a new sweepstakes around the company's iconic coupons.