Australian Open 2026: Upsets on court, millions at stake off it

Grafa
Loading video player...
Australian Open 2026: Upsets on court, millions at stake off it
Heidi Cuthbert
Written by Heidi Cuthbert
Share

Day one delivered chaos and star power, with Aussie wildcard Talia Gibson’s upset, a historic triple-tiebreak epic, and Carlos Alcaraz opening his campaign toward a potential Career Grand Slam.

Behind the tennis, the numbers are just as eye-catching: a record A$111.5 million prize pool - up 16% year on year - delivering A$4.15 million for each champion, and an A$10 million Nexo Bracket Challenge reshaping fan engagement.

Add a US$30 million AO Ventures fund and a three-week tournament model designed to lift revenue, and the Australian Open is fast becoming as much a growth asset as a Grand Slam.

Connect with us

Disclaimer

Grafa is not a financial advisor. You should seek independent, legal, financial, taxation or other advice that relate to your unique circumstances.

Grafa is not liable for any loss caused, whether due to negligence or otherwise arising from the use of or reliance on the information provided directly or indirectly, by use of this platform.