
Kraken backs World Cup as wagers top $2B
- Prediction markets linked to the 2026 FIFA World Cup have processed more than US$2 billion in wagers.
- Kraken became FIFA’s Official Crypto Exchange Supporter on June 9, expanding crypto’s presence at the tournament.
- Growing prediction market activity highlights increasing use of blockchain-based platforms for event-based trading.
Kraken and crypto-based prediction markets gained visibility during the 2026 FIFA World Cup after tournament-related markets processed more than US$2 billion in wagers.
The growth follows Kraken’s appointment as FIFA’s Official Crypto Exchange Supporter on June 9, just days before the tournament began across North America.
The 2026 FIFA World Cup is barely underway, and crypto is already having its tournament moment.
Prediction markets allow users to trade outcomes through blockchain-based systems, and World Cup markets have attracted significantly higher volumes than previous tournaments, according to reported wagering data.
The activity highlights increasing interest in crypto-linked event markets during major sporting events, and following the announcement the Kraken exchange remains privately held with no publicly traded share price available.
Kraken’s partnership focuses on fan engagement across North America and Europe, while no specific crypto token or blockchain project has been linked directly to individual World Cup matches.
Industry observers noted that prediction markets gained broader attention during the 2024 US presidential election, while regulatory oversight remains a key issue as volumes continue to grow across multiple jurisdictions.