UGG Founder Brian Smith on Building the Iconic Brand
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Ugg Founder and Author of "Birth of a Brand" Brian Smith discusses the key principles of marketing that help build a brand. He talks with Romaine Bostick and Katie Greifeld on "The Close."
Ugg Founder and Author of "Birth of a Brand" Brian Smith discusses the key principles of marketing that help build a brand. He talks with Romaine Bostick and Katie Greifeld on "The Close."