JPMorgan's Scarlata Message for College Costs: 'Start Early & Save Often'Written by BloombergPublished Jul 24, 2026, 9:34 PMWatch on Grafa TVShareTricia Scarlata, head of education savings for JPMorgan Asset Management, joins Scarlet Fu and Tom Keene on "Bloomberg Money." They discuss the rising costs of college, the drop in government aid and how parents should approach savings.