Banana Ball Takes Its Baseball Show Nationwide

Banana Ball Championship League Owner Jesse Cole tells Bloomberg This Weekend that the Savannah Bananas have built a new kind of baseball experience around faster games, elaborate entertainment and affordable tickets, helping create a wait list of roughly 5 million fans. Speaking with hosts David Gura and Christina Ruffini, Cole says the league plans to keep expanding its audience in the US and internationally while maintaining its fans-first model, including $35 tickets without added fees and free game streams on YouTube.