Strategy announced another Bitcoin purchase just days before the end of the year despite mounting criticism.
The company disclosed the acquisition of 1,229 Bitcoin for a total value of $108.8 million.
Michael Saylor, executive chairman of Strategy, revealed the purchase in a social media post.
The average price paid for the latest Bitcoin purchase was approximately $88,568 per coin.
The transaction lifted Strategy’s total Bitcoin holdings to 672,497 BTC.
The company has spent more than $50 billion accumulating Bitcoin over several years.
Strategy’s average acquisition cost now stands at roughly $74,500 per Bitcoin.
The latest purchase followed a recent increase in the company’s dollar reserves.
Saylor hinted at the move by posting “back to orange” on social media days earlier.
The acquisition comes during a challenging year for both Bitcoin and Strategy shares.
Bitcoin is heading toward a negative performance year amid broader market pressure.
Strategy built a reserve exceeding $2 billion to cover dividends and interest obligations.