Value Drives Back-to-School Shopping
Marc Rosen, CEO of Catalyst Brands -- the parent company of JCPenney, Brooks Brothers, Aéropostale, Eddie Bauer, Lucky Brand and Nautica -- says shoppers are making fewer trips but buying more per visit. He tells Dani Burger and Isabelle Lee on Bloomberg Open Interest that families continue to prioritize back-to-school purchases despite inflation.


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