Several crypto media outlets have quietly removed articles covering a study that found most distributed press releases originated from high-risk or scam-linked projects, prompting concerns about editorial independence.
The research by Chainstory analysed 2,893 press releases issued between June 16 and November 1, 2025, concluding that 62% came from high-risk or confirmed scam projects while only 27% were categorised as low risk.
Sources cited in the report allege that an executive linked to the crypto PR ecosystem contacted outlets to challenge the data and request removals, though no public evidence confirms who ultimately pushed for the articles to be taken down.
The study found that 54% of content was overstated and 19% overtly promotional, with nearly half focused on minor product updates and just 2% tied to substantive corporate events such as funding or mergers.
Coverage referencing the findings reportedly disappeared from platforms including Investing.com and CryptoPotato without explanation, with no archived notices or visible deletion errors.
“I’m not involved in the day-to-day of the site/ editorial. I need to ask about this,”
Said CryptoPotato’s Yuval Gov, in response to requests for comment.
At the centre of the controversy is Chainwire, operated by MediaFuse, which advertises “guaranteed coverage” across crypto and traditional finance publications, underscoring broader concerns that paid press distribution and advertising revenue may influence editorial decisions within the sector.