Sabine Keller-Busse, head of UBS's domestic business, highlighted the transformative impact of artificial intelligence (AI) on client-banker interactions.

Speaking at the Point Zero Forum in Zurich, Keller-Busse likened AI's role to patients presenting ailments to doctors, with clients using AI to generate ideas they propose to the bank.

UBS has integrated AI into its services, including a pilot for instant credit aimed at small and mid-size companies, bypassing traditional credit processes to expedite liquidity solutions.

Keller-Busse emphasised that these innovations are just the beginning of AI's influence on banking practices, driven by increased data accessibility and client utilisation of AI technologies.