NobleOak Life (ASX:NOL) has announced its half year results for the six months ended 31 December 2022, saying it achieved strong growth, with in-force premiums up 25% to $283.3M.

Its Net insurance premium revenue was also up 25% to $38.4M, and underlying NPAT up 19% to $5.4M.

The independent Australian life insurer says NobleOak's strong market share was driven by investment in its brand and distribution, with the direct channel seeing a 15% increase in policy count and in-force premiums up 17%.

Despite lower market sales volumes, NobleOak says its continued to outperform and gain market share due to its commitment to delivering high quality products and excellent service.

The company reaffirms their guidance for in-force premium growth of 20% this year in a market that is expected to grow by 3%.