Tron’s SunPump aims to revive meme coin market amid decline

Justin Sun’s recent initiatives suggest he’s preparing to lead a meme coin revival on the Tron (CRYPTO:TRX) network.

Despite a downturn in the meme coin market, with a 56.8% drop in capitalisation since December 2024, Sun's efforts highlight Tron's potential in the sector.

The meme coin space has seen significant growth, notably on blockchain platforms like Solana (CRYPTO:SOL) and BNB Chain, which have gained traction through successful meme coin projects.

In response, Justin Sun introduced Tron’s official entry with the SunPump launchpad in August 2024.

This platform, designed to simplify meme coin creation with Tron’s low fees and fast transactions, positioned Tron as a competitor to Solana’s Pump.fun.

“The wallet is ready, and I’m starting to buy meme coins,” Sun expressed, highlighting his commitment to the cause.

He also emphasised that he would not profit from the meme coins on Tron, pledging to cover any losses and donate all profits.  

SunPump's six-month zero transaction fee policy has attracted several new meme coin projects, sparking a surge in the market.

Sun’s promotion of Tron’s efficiency, particularly through social media posts, highlighted its suitability for meme coin development.  

However, the meme coin market has been in decline, with major players like Dogecoin (CRYPTO:DOGE) and Shiba Inu (CRYPTO:SHIB) seeing significant drops in value.

The market capitalisation for meme coins fell sharply, and trading volumes decreased by 26.2% in the last month.

Despite this cooling trend, Sun remains confident that Tron can capitalise on its advantages.

By fostering community engagement and supporting innovative projects, Tron still has the opportunity to carve out a position in the meme coin space, even as competitors face challenges.

At the time of reporting, the TRON (TRX) price was $0.2273.