Australian retailer Best & Less (ASX:BST) has announced the appointment of Erica Berchtold as its new Chief Executive Officer, effective September 4 this year.
Best & Less says Ms Berchtold brings over 20 years of retail experience, previously serving as CEO of THE ICONIC since 2019, and former Managing Director of Super Retail Group's Rebel sporting goods division.
During her tenure, she significantly grew both company's revenues and reputations, and is also a recipient of various industry awards, and a council member of the Australian Retailers Association.
Best & Less Executive Chair Jason Murray expressed the board's enthusiasm for her future contributions as the company aims to become the number one choice for value retail apparel.