
Miniso Group (NYSE:MNSO) reported record-breaking financial results for both the December quarter and the full fiscal year 2025, underpinned by aggressive global brand momentum and a successful fleet-wide store upgrade program.
The lifestyle retailer saw its full-year revenue reach RMB 21,443.8 million, while the final quarter of the year contributed a record RMB 6,254.1 million to the top line.
The company's performance was bolstered by a significant rise in same-store Gross Merchandise Volume (GMV), reflecting the success of its "IP-led" product strategy and enhanced store formats.
Both adjusted EBITDA and adjusted operating profit grew at double-digit rates year-over-year, as the company benefited from improved operational efficiencies and a higher-margin product mix.
Financially, Miniso maintained a robust balance sheet, ending the year with a cash position of RMB 7,087.9 million.
This liquidity supported a significant return of capital to investors, with the company returning a total of RMB 1,907 million to shareholders throughout 2025.
In conjunction with the earnings release, the board announced a final dividend of approximately US$0.3764 per American Depositary Share (ADS).