World Network has officially entered the Italian market following a year of steady global growth in human verification technology.
The organisation said it now counts nearly 38 million users and more than 17 million verified individuals across six continents.
World said rising demand reflects growing concern over bots, deepfakes and AI-driven fraud online.
In 2025, the network expanded significantly with launches in the United Kingdom and Taiwan.
A return to the United States marked a key milestone, including the opening of a flagship site in San Francisco’s Union Square.
The company said the US rollout highlighted its role in tackling identity fraud and AI misuse.
World introduced upgraded hardware powered by Nvidia processors to boost performance and scalability.
A new manufacturing facility in Texas reduced component complexity and increased transparency.
The organisation open-sourced its Orb verification device in October to reinforce trust and openness.
A redesigned World App was launched late in the year to anchor digital interactions.
The app introduced encrypted messaging that visually identifies verified humans.
World added virtual banking features in several countries to support stablecoin transactions.
An ecosystem of more than 500 mini-apps was rolled out across finance, gaming and entertainment.
The app became the most-used self-custody wallet by active users, according to the company.
Strategic partnerships were formed with Match Group to combat bots in online dating.
Collaborations with Razer and Mythical Games focused on fairness and authenticity in gaming.
World launched in Italy on January 15, establishing its first local site in Rome.
Italy became the fifth European Union country to join the network amid rising online fraud.
World said scams cost Italy €181 million in 2024, reinforcing the need for identity verification tools.
The company said its Orb verifies uniqueness without storing personal data.
World plans further integrations to support secure digital activity while prioritising privacy.