
Coinbase said it has become the only full-service prime broker in crypto, combining trading, custody, financing, derivatives and cross-margining into a single institutional platform.
The company said its Coinbase Prime platform now delivers the full suite of services under one roof, with cross-margining between spot and derivatives reducing capital requirements by 10–20%.
“If you can do all of those at scale, you’re a prime,”
Said Coinbase Institutional strategy head, John D’Agostino.
Coinbase holds more than $350 billion in assets under custody and serves as custodian for over 80% of US bitcoin and ether ETF assets, positioning it as a key bridge between traditional finance and digital assets.
The platform processes roughly $236 billion in quarterly trading volume and supports more than 470 assets, while also offering lending, derivatives and staking services at institutional scale.
D’Agostino said most competitors such as Galaxy Digital and FalconX still require clients to piece together services, unlike Coinbase’s integrated model.
He added that while banks may eventually compete if crypto markets grow significantly, near-term competition is more likely to come from startups building similar full-stack infrastructure.
At the time of reporting, Bitcoin price was $77,662.78.